Graphics & Production Department Manager
Marketshare Group, Inc., July 2010 - Present
Production department lead responsible for project coordination with an off-site press and
on-site sales staff. Continued creative graphic design responsibilities and expanded in-house
department capabilities while contributing to a number of innovative projects resulting in
positive results for the company and its advertisers.
More details...
Senior Graphic Designer
Marketshare Group, Inc., December 2007 - July 2010
Expanded role as primary graphic designer by taking on new responsibilities in web design,
proofing and production leading to increased efficiencies company-wide.
Graphic Artist
Marketshare Group, Inc., May 2005 - December 2007
Provided graphic design services to a sales force of over 20 people while being a lead ad
design contributor to over 30 publications with circulations totaling over 15 million annually.
For 31 years, Marketshare Group, Inc. has been a leading national direct marketing and advertising company specializing in offering innovative products and services designed to support and enhance advertisers' profitability via direct mail, digital marketing and list services.
Print Media & Advertising Design
Created and directed thousands of print media advertisements for clients from concept to completion using a
methodology proven to drive response, results and conversions.
Web & Email Design
Lead contributor in design, coding and maintenance for three websites and numerous email
programs while working closely with IT staff on back-end database integration.
Online Prospecting Tools
Created responsive online prospecting pages enabling sales staff to tailor information to
match client-specific needs on the fly.
Custom Advertiser Landing Pages
Lead creation of mobile-optimized landing pages that bridge the gap between print and online media and allowed advertisers to build and enhance their databases.
Enhanced Prepress and Postal Capabilities
Modified and enhanced capabilities for validating and correcting client-provided
artwork transforming the department into a true full-service unit.
Art Training Program & Materials
Developed an extensive art training manual for new hires and executed learning sessions to
empower sales staff.
Layout Design & Technical Skills
Concept Development & Marketing
Proofreading & Copy Editing
HTML & CSS
Print Production Coordination
Collateral Materials
Management & Training
University of Missouri - Kansas City — Bachelor of Arts
Studio Art - Graphic Design & Photography, August 2002 - December 2004
University of Central Missouri
Graphic Arts Technology, August 2001 - May 2002
Johnson County Community College
Undergraduate Coursework, August 2000 - May 2001
Print Media
Response-oriented direct mail piece tailored to client's specifications.
Packaging
Cover art of paper poly wrap packaging for cooperative direct mail card pack.
Web Design
Email Design
Print Media
Response-oriented direct mail piece tailored to client's specifications.
Engagement
Media kits and promotional emails used to prospect and engage potential customers.
Print Media
Print Media
Response-oriented direct mail piece tailored to client's specifications.
Logo Design
Updated and newly designed logos used to rebrand web sites for multiple companies.
Email Design
Print Media
Response-oriented direct mail piece tailored to client's specifications.
Web Design
Email Design
Packaging
Cover art of paper poly wrap packaging for cooperative direct mail card pack.
Print Media
Response-oriented direct mail piece tailored to client's specifications.
